Interior decorators


Before, the basic design of a store only had and equipment which include planners, interior decorators and arquitects, and the visual merchandising experts, ergonomics, anthropometries and designing were rarely taken into account for the commercial spaces development.

Nowadays we just need to observe some establishments to see their intervention at the begging of the planning. several disciplines influence in an adequate sales strategy for an specific kind of product or service, it has become a science and an art based on the experience and practice through a test and error to find a temporary formulas of success, that will become obsolete in a short term to make way for new business opportunities which takes us into an infinite cycle as long as you desire to stay in the commercial leadership.

The displays could be made with a big selection of materials and designs. They are selected according to the store image and the ad equation to their products. Among the exhibition elements we can find floor displays, wall displays, central, isles, jewelry, show window and open pedestals. Each visual element is conceivable and made to have certain esthetic qualities and should meet a specific function.